Adding your website to Google News can significantly increase its visibility and reach, allowing you to tap into a wider audience. However, it’s important to note that not all websites are eligible for inclusion in Google News. Google has specific guidelines and requirements that must be met. Here’s a step-by-step guide on how to add a website to Google News:
Review the Google News Publisher Guidelines:
Before attempting to add your website to Google News, familiarize yourself with the Google News Publisher Guidelines. These guidelines outline the quality standards, content requirements, and technical specifications that your website must meet to be considered for inclusion.
Create High-Quality News Content:
Google News focuses on delivering news articles from authoritative sources. Ensure your website consistently produces high-quality, original, and timely news content that adheres to journalistic standards. Content should be well-researched, informative, and relevant to current events.
Verify Technical Requirements:
Your website must meet certain technical requirements to be eligible for inclusion in Google News. Ensure that your website uses unique URLs for each article and provides clear dates, headlines, and bylines. Implement structured data markup, such as the Article schema, to help Google understand the structure and relevance of your content.
Create a Google News Publisher Account:
To submit your website to Google News, create a Google News Publisher Account. Visit the Google News Publisher Center (news.google.com/publisher) and sign in with your Google Account. Follow the instructions to complete the account setup process.
Submit Your Website for Review:
Once your Google News Publisher Account is set up, you can submit your website for review. Provide accurate information about your website, including its name, URL, language, and target audience. Make sure to adhere to Google’s policies and guidelines during the submission process.
Monitor and Optimize:
After submitting your website, monitor the status of your submission through the Google News Publisher Center. Google will review your website for compliance with their guidelines and quality standards. If your website is approved, it may take some time for your content to appear in Google News. Continuously monitor your website’s performance and make necessary optimizations to enhance its visibility and reach.
Follow Best Practices:
Once your website is included in Google News, continue to follow best practices to maintain your eligibility. Regularly update your website with fresh, high-quality news content. Pay attention to user engagement metrics, such as click-through rates and bounce rates, to assess the impact of your content on readers. Respond promptly to feedback or issues raised by Google, if any.
Remember, getting your website included in Google News is not guaranteed, as Google has strict criteria for inclusion. It’s essential to carefully adhere to their guidelines, consistently produce high-quality news content, and meet technical requirements. By following these steps and maintaining a commitment to quality journalism, you can increase your chances of having your website added to Google News and reaching a wider audience.